Aesthetic Clinic
Wrinkleboss
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Taglines / Brand Voice Identity / Website Copy / Email Marketing Copy / Social Launch Strategy / Brochure Copy
Created while working at LAB MPLS
Meet Wrinkleboss, the vacation for your face. Bringing a fresh aesthetic to the medspa business with a punchy brand voice, Wrinkleboss celebrates self-care with genuine connection in mind.
To give Wrinkleboss an extra kick of personality and emphasize its brand pillars, I wrote playful phrases to instill a strong brand voice paired with the brand’s color-forward visual presence.
The brand’s goal is to truly make every visit "a vacation for your face" and invite EVERYONE to take part in regular acts of self-care. Take a peek at Wrinkleboss' website for the full copy experience.